Press Room


Manzama CEO, Peter Ozolin, and Perkins Coie CMO, Kevin McMurdo, to co-present at Zeughauser Group's Chief Marketing Officer Roundtable, San Francisco, CA February 15th – 17th

February 14th, 2012 – San Francisco, CA -- Manzama CEO, Peter Ozolin, is scheduled to speak on the topics of business and social intelligence within AMLAW 200 law firms at the Zeughauser Chief Marketing Officer Roundtable on February 15th-17th. "We are thrilled to have been selected to participate in this roundtable", said Peter Ozolin, CEO of Manzama. "It's rewarding to be invited to share our experiences with other thought leaders from law firms across the country that will be in attendance at this event. There is a growing awareness of the importance of business and social intelligence within law firms today, including analyzing and monitoring what's transpiring around clients, industries, competitors, practice areas, and other legal topics and trends", commented Ozolin.

Stuart Goodman, Senior Vice President of Sales & Channel Partnerships added "The Zeughauser Group has a prestigious reputation, and to be included in this program is a real honor. We will be releasing some new findings in and around the topic of lawyers and social media use that I am sure will be interesting to those in attendance."

More information about this event can be found at: http://zeughausergroup.com/cmo-roundtable/.

 

Manzama Announces Record Growth at Annual Marketing Partner Forum,
Manzama ends 2011 with strong sales results

San Francisco, CA -- January 18th, 2012: Manzama Inc., provider of the legal industry's first and only Listening Platform, today announced record sales results at the 2012 Marketing Partner Forum in Miami, FL. With the addition of several new top law firm clients in the fourth quarter, Manzama has closed 2011 with 35 customers in the NLJ 250. Among the law firms that have chosen to license the Manzama Listening Platform in the fourth quarter were:

  • Bass Berry & Sims
  • Bowman and Brooke
  • Buckley Sandler
  • Brinks Hofer Gilson & Lione
  • Drinker Biddle
  • Foley Hoag
  • Kaye Scholer
  • Sheppard Mullin

"I'm extremely proud of the work our team has done over the past year to enrich our products, serve our customers and bring in these superb results," said Peter Ozolin, CEO, Manzama. "We're looking forward to joining our existing and future customers this week at the Marketing Partner Forum, where last year we launched the Manzama Listening Platform to great acclaim." Mark Hinkle, COO of Manzama added "This past year has been one of exciting growth for Manzama. The explosion of web-based information, coupled with law firms' increased focus on sales and business development, has created the perfect storm for a solution like Manzama. The need for law firm business development professionals to find actionable intelligence in the massive informational universe of blogs, news & social media in order to move business opportunities forward continues to grow, and Manzama helps our clients to achieve these objectives."

Over the past twelve months:

  • 35 new customers have licensed the Manzama Listening Platform.
  • Manzama released version 2.0 of its industry-leading platform, bringing vastly expanded capabilities including a completely revamped Platform Homepage, next- generation tokenized search functionality, better article interaction, improved profile set up for users, and an enhanced user interface.
  • Manzama announced partnerships with LexisNexis, FellSoft and Lex Mundi.
  • Manzama added Stuart Goodman and Allison Nussbaum to its management team as Sales Vice-Presidents. Mr. Goodman and Ms. Nussbaum have both held senior-level positions at national law firms, as well as with top-ranked companies serving the legal industry.
  • The Manzama team has spoken at numerous industry and thought leadership events, including:
    • New England Legal Marketing Association (LMA) annual conference
    • LMA Northwest Chapter monthly meeting
    • LMA Northern California Technology Conference
    • Hildebrandt Institute's Social Media Forum
    • New York LMA's Chief Marketing Officer special interest group
    • International Legal Technology Association (ILTA) social media webinar
    • Marketing Partner Forum
  • Nate Fineberg and Dino Vendetti joined Manzama's Board of Directors. Nate Fineberg was President and CEO of Interface Software, a company whose flagship product, Interaction, is the leading CRM system in law firms today. Dino Vendetti is the Managing Director at Formative Ventures, a Bay Area Venture Capital Fund. Dino comes to Manzama with a background as both an investor and a company operator.

 

Spotlight on our Clients: The value of the Manzama Intelligence Platform for client retention and key business development initiatives

January 11th, 2012 – San Francisco, CA -- Manzama today published two case studies with AMLAW 100 firms which highlight the value of the Manzama Intelligence Platform for strategic business development initiatives, including client retention and satisfaction, within law firms. The two cases studies, authored in conjunction with Faegre & Benson with headquarters in Minneapolis, as well as a New York-based firm*, showcase how these firms are using Manzama in their everyday practices to glean actionable intelligence critical to their business and practice objectives. Peter Ozolin, Manzama's CEO, commented "We are so pleased to spotlight the creative ways our clients are using Manzama for business and social intelligence to help them attain true competitive advantage. As the volume of information available to firms about their key clients, competitors, industries and practices continues to increase, so too does the need for sophisticated systems that allow them to quickly and easily identify the most relevant information to advance their business development opportunities."

Adam Severson, Director of Business Development and Marketing at Faegre and Benson remarked: “At Faegre & Benson, we pride ourselves on our client focus. It’s one of the ways we differentiate ourselves. We’re always looking for new ways to stay on top of what’s going on in our clients’ businesses. Before Manzama, the firm had been using a variety of products to provide trend information. Manzama provides real-time, actionable information in a manner that’s easily digestible. The platform gives you many ways to filter content that shows up in search results, and cull out the information that matters in its proper context. My staff can quickly review this client intelligence and forward key items along to lawyers in salient practice groups."

Similarly, a senior-level business development coordinator from the New York-based firm observed “Before Manzama, I would read 30-40 articles in their entirety (often hundreds of pages) to find content worth passing on to attorneys. Manzama easily saves me three to five hours a week."
For the complete copy of the case studies, please email the company at sales@manzama.com.

 

Manzama receives high scores in usability, functionality and customer support from International Legal Technology Association (ILTA) Product Review Committee.

December 22nd, 2011 – San Francisco, CA -- In an independent review of products and services from ILTA's Product Peer Review Committee, Manzama's Business Intelligence Platform received high marks for usability and its ability to deliver actionable insights to clients. Excerpts from the review include the following:

"Manzama truly does deliver on the promise of being able to wade through content with ease."

"The product is extremely customizable --- lawyers can choose topics to which they subscribe and topics to eliminate."

"It's simple to navigate and easy to sort through the data"

"The company already has several Am Law 100 clients as a result of its ability to provide savvy informational dashboards, a high level of customer support, and the ability to push or pull content to users."

"Of course it's great to receive such an overall positive review, but ultimately the credit belongs to our clients, who continue to provide us with insights that help us improve the product. Likewise, I credit our Technology and Professional Services teams, who continue to rise to the challenge." commented Peter J. Ozolin, CEO, of Manzama Inc.

To receive a full copy of the product review, please contact Manzama's Sales Department at sales@manzama.com

 

Manzama Brings Business and Market Intelligence, Social Media Trend Analysis to LexisNexis Communities

November 17th, 2011 – San Francisco, CA -- Manzama today announced an alliance agreement with LexisNexis, a leading provider of content and technology solutions, to enhance the LexisNexis® practice area Communities in the U.S. Through Manzama's business and market intelligence platform, LexisNexis Communities users will now have access to excerpts from analytical reports based on social media content. Users can access Manzama’s full reports through the Communities if needed.

"LexisNexis looks for new ways to bring our customers actionable insights and help them get the information they need about key industry developments to make smart business decisions," said Michele Vivona, SVP of Global Web Strategy for LexisNexis Legal & Professional. "Manzama is one of the first companies I have seen with a method to uncover these insights from the perspective of lawyers and business development professionals. I am excited to introduce this offering to the LexisNexis practice area Communities."

"We are working with LexisNexis to deliver just-in-time insights and intelligence within various LexisNexis practice area Communities," commented Peter J. Ozolin, CEO, of Manzama, Inc. "It's important for our longer-term vision to make data available in many constructs—mobile, email, portals and other platforms. Reaching professionals where they actively engage each other and seek out information related to their practice and business development needs is obviously of interest, regardless whether they access it through our platform. The Communities are a great starting point to this effort. We will also be identifying appropriate access to feeds from LexisNexis to pull into the Manzama platform that will be of value to our client base."

 

Manzama Inc. VP of Sales, Allison Nussbaum to Present at Legal Marketing Association Northwest Regional Meeting

November 10th, 2011 – San Francisco, CA -- Allison Nussbaum, Manzama's VP of Sales and a frequent speaker and commentator on the trends in law firm business development issues, will be participating in the LMA Northwest December meeting, where she will join other industry leaders on a panel discussing Creating a Law Firm Sales Culture. This session was originally presented at the LMA National Conference where it was both well received and attended. Allison's past experience in senior business development roles at several AMLAW 100 law firms, coupled with her extensive sales experience, puts her in a unique position to speak on this subject.

"Allison has walked in the shoes of many of the people that will be in the audience and has faced many of the challenges that they confront every day. Her experience is fairly unique in our industry, as she has been in traditional sales roles, as well as having started a business development program at a prominent East Coast law firm. We are fortunate to be able to weave her experience into how we position and evolve our service" said Mark Hinkle, the Company's Chief Operating Officer. "It's important for our clients to know that Manzama is interested in adding value to law firms' business development and marketing initiatives and we are delighted to be able to share Allison's knowledge and experience."

 

Manzama Announces New Clients for Q3 2011 and Continues its Rapid Growth

November 1st, 2011 – San Francisco, CA -- Manzama Inc. continued to see strong adoption of its industry-leading Listening Platform with the addition of several new National Law Journal (NLJ) 250 law firm clients in the third quarter. Among the law firms that have chosen to license the Manzama Listening Platform are Latham & Watkins, Pillsbury Winthrop, Patton Boggs, Leonard Street, Luce Forward, and Buckley Sandler.

"As the importance of real time business intelligence, and/or what is now referred to as social intelligence, becomes more integral to a law firm's overall business development efforts, we stand ready to help our clients leverage the power of the Manzama Listening Platform to enable them to identify and understand new opportunities as they relate to their strategic initiatives and priorities," commented Peter Ozolin, CEO of Manzama. "Our service has matured considerably in the last year, specifically with the release of version 2.0 this past quarter, and we see numerous opportunities to continue to innovate and add value for our clients."

Mark Hinkle, COO of Manzama added "To see these results in what is typically a slow quarter, is exciting for us. Furthermore, we are thrilled to have signed agreements with new partners such as Lexis-Nexis and Lex Mundi, which will result not only in reaching more law firms with our service, but also in helping to promote the sharing of content in different forums and venues."

 

Lex Mundi & Manzama partner to bring Manzama's industry leading Listening Platform to international community. Manzama CEO, Peter Ozolin, to present at Lex Mundi's Americas Regional Marketing Roundtable, Denver, CO, October 6th 2011,

October 3rd, 2011 – San Francisco, CA -- Manzama today announced a partnership agreement with Lex Mundi, the world's leading association of independent law firms. "Lex Mundi is obviously a very well respected organization across the world, and we are excited to work with Lex Mundi and bring our service to the international law firm community. Through the use of Manzama's intelligence platform, the Lex Mundi community will be able to benefit from the same industry leading information, analytics, and technology that we provide to the domestic legal community" commented Stuart Goodman, Senior Vice-President of Sales and Channel Partnerships.

Come learn more about the partnership at Lex Mundi's Americas Regional Marketing Roundtable in Denver, CO, October 6th, 2011. Lex Mundi member Lou Ann Wilcox, Chief Marketing Officer (CMO) of Armstrong Teasdale, will present a case study on the firm's use of Manzama as it applies to its marketing and business intelligence efforts within the firm.

About Manzama
Established in 2010, Manzama Inc. is a company founded by lawyers and legal technologists who've pioneered the legal industry's first "Listening Platform". The Platform classifies and ranks thousands of legal industry and client industry blogs, news sites, and other social media applications to uncover the most relevant and important information in support of a law firm's or lawyer's business development and client strategies. The company's flagship service, The Manzama Platform, utilizes a proprietary application that enables lawyers and law firms to quickly uncover and act on salient information about their clients, competitors, legal topics, and issues of interest. Manzama counts among its clients Allen Matkins, Kelley Drye, Perkins Coie, Holland Knight, Wilson Sonsini, Stoel Rives, Faegre Benson, and Bryan Cave. To learn more about Manzama, visit www.manzama.com

About Lex Mundi
The Lex Mundi network provides clients with access to the unparalleled global legal resources with its vast network of 160 premier member firms in more than 100 countries and offices in more than 600 business centers. By working with a Lex Mundi member firm, you can be quickly connected to in-depth local market knowledge and legal expertise practically anywhere your legal needs arise. To learn more about Lex Mundi visit www.lexmundi.com

 

Manzama Inc. Announces the Addition of Allison B. Nussbaum as Vice President of Sales

October 1st, 2011 – San Francisco, CA -- Manzama today announced that it has made another senior level appointment to its sales management team with the addition of Allison Nussbaum, a well-known legal marketing and business development professional. "We are delighted to have Allison join our team at this important juncture in our company's evolution" said Mark Hinkle, the company's President and Chief Operations Officer. "With her law degree and over 15 years of experience in the legal industry, she brings a deep knowledge and understanding of the information and business development needs of law firms."

To learn more about Ms. Nussbaum’s background please visit Manzama's "About Us" page at: www.manzama.com/about-us.html

 

Manager of Client Services, Katy Vaninger, explains how Manzama helped her firm a key business development initiative: "The expansion of international cargo through St. Louis poses potential opportunity for the firm's International practice, the city and the region. As the China Hub Commission continued to be in the news, it became increasingly difficult to stay abreast of the relevant and important updates. Using Manzama, we've been able to filter the mentions, and organize and distribute them in a meaningful way. Manzama consolidates media mentions so the same story that may have run in the St. Louis Post Dispatch and AP isn't repeated. I can receive updates on China Hub in a weekly email report or through Manzama's Tracker system. Thanks to Manzama, I've been able to keep interested parties abreast with only a modest investment of my time." For the complete copy of the case study, please email the company at sales@manzama.com.

Established in 2010, Manzama Inc. is a company founded by lawyers and legal technologists who've pioneered the legal industry's first "listening platform". The platform classifies and ranks thousands of legal industry and client industry blogs, news sites, and other social media applications to uncover the most relevant and important information in support of a law firm’s or lawyer's business development and client strategies. The company's flagship service, The Manzama Platform, utilizes a proprietary application that enables lawyers and law firms to quickly uncover and act on salient information about their clients, competitors, legal topics, and issues of interest. Manzama counts among its clients Allen Matkins, Kelley Drye, Perkins Coie, Holland Knight, Bryan Cave, Stoel Rives, Faegre Benson, Luce Forward, Leonard Street, Armstrong Teasdale, etc.

 

Manzama Introduces Next Version of Software-Manzama 2.0

August 22nd, 2011 – San Francisco, CA -- Manzama today announced the release of Manzama 2.0, the next release of their revolutionary Listening Platform for legal professionals. The new version has numerous improvements and vastly expanded capabilities including a completely new Platform Homepage, next- generation tokenized search functionality, better article interaction, improved profile set up for users, and an enhanced user interface. Manzama 2.0 also makes it much easier for the user to cross reference their clients, or prospective clients against all of their different practice areas to get a better understanding of where cross pollination opportunities exist. The new version also has greatly enhanced competitive intelligence functionality making it easier to understand where competitive firms are active around different practice areas, industries, and even around their own clients.

"We are excited about the release of Manzama 2.0 and believe that this latest version of our technology gets the user more quickly to actionable insights with greater ease" said Randy Smith, Manzama's CTO. "Our Client Services Team along with the Development Team, have been listening closely to the requests and feedback of our client base over the last several months, and we feel that we have incorporated many of those requested changes and improvements into this latest version". Peter Ozolin, Manzama's C.E.O. added "Today marks a very exciting day at our company and the new technology is being extremely well received from our client base. Our law firm partners have helped us to formulate this technology from day one, and they have continued to play a big part in the creation of this next version of our technology". Adam Stock, CMO at Allen Matkins, Leck, Gamble, and Mallory LLP, one of the first firms to license the Manzama technology added, "We have been working with Manzama since day one and they consistently listen to our suggestions and deliver with the technology".

 

Manzama Inc. CEO, Peter Ozolin to speak at Legal Marketing Associations Northern California Technology Conference, September 15th, 2011

August 15th, 2011 – San Francisco, CA -- Manzama, Inc. CEO, Peter Ozolin, to present at LMA Northern California Technology Conference.

"We are thrilled to be able to help shape the thinking around how best to leverage social media to uncover actionable insights, whether those insights pertain to a client, competitor, practice development, topic or issue. We are at very early stages with respect to our understanding, listening and uncovering actionable insights. Instinctively, most of us feel, if done thoughtfully, that blogging and making content available in the public domain will help drive our business development and practice strategies, but measuring the effort, is an entirely different challenge. We are fortunate to have clients that are eager to help us define how best to deliver these insights to their communities", said Peter Ozolin, CEO of Manzama. The below conference is not about Social Media 101, rather, the attendees will learn how firms have profited and gained valuable insights by integrating their efforts in a concerted manner to their overall marketing strategies.

To view more information about the LMA Northern California Technology Conference click here.

 

Manzama CEO, Peter Ozolin, to speak September 22nd at Hildebrandt Institute's Social Media Forum: Beyond the Basics: Integrated Social Media Marketing for Law Firms

July 15th, 2011 – San Francisco, CA -- Manzama Inc. today announced that its CEO, Peter Ozolin, has been chosen to speak at Hildebrandt's Social Media Forum on the topic of "Integrated Social Media Marketing for Law Firms". "We are thrilled to be able to help shape the thinking around how to best use social media to uncover and/or promote actionable insights as they relate to the business and practice objectives of law firms today" said Ozolin. "We are still at a very early stage with respect to our collective understanding of how to harness and leverage social media. Most legal professionals understand that blogging, and making content available in the public domain, helps to drive business development and practice strategies. However, measuring these efforts is an entirely different challenge that we all face. We have been fortunate to have clients that are eager to help us define these issues and how we can help to best deliver these insights to their organizations", commented Ozolin.

The "Beyond the Basics: Integrated Social Media Marketing for Law Firms" will largely focus on how firms have profited and gained valuable insights by integrating their social media efforts in a concerted manner to their overall marketing strategies.

To view more information about this conference, click here to view: Social Media Forum: Beyond The Basics (pdf)

 

Manzama Announces Q2, 2011 Quarterly Results Tracking Ahead of Plan

July 11th, 2011 – San Francisco, CA -- Manzama Inc. saw several of its law firm clients move from pilot to license phase in Q2 including, but not limited to; Holland & Knight, Wilson Sonsini, Bryan Cave, SNR Denton, Littler Mendelson, and Miles Stockbridge. In addition, the company has continued to launch pilots with dozens of firms including, but not limited to Wilmer Hale, Latham Watkins, and Pillsbury Winthrop. "We are thrilled to have the support of these law firms and will use the opportunity to continue to add value and services in support of their marketing and business development efforts" said Peter Ozolin, CEO of Manzama. "What's really exciting about our progress from the quarter is not only the fact we exceeded our financial plan, but that the largest growing user base on the Manzama Platform are lawyers at these firms. More and more, our service is being positioned to help law firms and lawyers address not only the "business of law" challenges, but the "practice of law" challenges as well. We will continue to invest in new programs and services for the remainder of the year and into 2012 to help our clients realize the full potential of the platform" continued Ozolin.

Mark Hinkle, President and COO, added "It's been a rewarding experience working closely with these firms to help continue to shape the vision of how we can solve some of the complex problems facing legal professionals today. The firms we are working with are focused on understanding trends, risks, and opportunities more quickly and getting to actionable insights. We look forward to continuing to evolve the product as we feel like this is just the tip of the iceberg of what is possible" added Hinkle.

 

Manzama CEO, Peter Ozolin, to present at ILTA Webinar on Social Networking, July 27, 2012

July 7th, 2011 – San Francisco, CA -- Manzama Inc. today announced that their CEO, Peter Ozolin, has been selected to be a member of the panel for the upcoming webinar on "Social Media: Addressing Risks and Ensuring Benefit". "It's great to be a part of the ILTA Community and participate in a discussion that is focused on shaping the thinking about the risks and benefits associated with Social Media use" said Ozolin.
To register for the event, click here.

 

Manzama CEO Peter Ozolin selected to be member of Legal Marketing Association’s Annual National Conference Planning Committee, March 14th – 16th, 2012

June 28th, 2011 – San Francisco, CA -- Manzama Inc. today announced that their CEO, Peter Ozolin, has been invited to be a member of the Legal Marketing Association’s (LMA) Conference Planning Committee. "We are thrilled to be involved with the planning of next year’s annual LMA event" said Mr. Ozolin. "The Annual LMA Conference is a "must attend" event for Marketing and Business Development professionals within law firms and we look forward to helping to shape the direction and content of next year's program. The landscape of how the legal profession collectively is going about its marketing and business development efforts is changing quickly, and this forum presents an excellent opportunity for attendees to learn about the latest thinking on a number of different levels". Click to view other committee members

Manzama client Stoel Rives discusses success with Manzama's Platform in helping to surface valuable client insights and opportunities

May 30th, 2011 – San Francisco, CA -- If conventional business models say high-tech companies will spend their first year struggling to define their products and attract customers, then Bend-based Manzama is bucking convention.

Since its official launch in January, Manzama’s founders say they have signed up 25 law firms for the company’s Web-based social media search service called the Listening Platform. The service gleans information for the legal community from Facebook, Twitter, blogs, RSS feeds, press releases and other sites to track trends and issues to bring in new clients and help support existing clients. About half of those clients show up on the National Law Journal’s list of the nation’s 250 largest law firms. >> Read full article - (pdf)

 

Manzama Adds Seasoned Venture Capitalist and Respected Industry Leader to its Board of Directors

May 5th, 2011 – San Francisco, CA -- Manzama Inc. today announced the addition of Nate Fineberg and Dino Vendetti to its board of directors. Nate Fineberg was President and CEO of Interface Software, a company whose flagship product Interaction is the leading CRM system in law firms today. The company was acquired by Lexis Nexis, a division of Reed Elsevier, in 2004.

Dino Vendetti is the Managing Director at Formative Ventures, a Bay Area Venture Capital Fund. Dino comes to Manzama with a background as both an investor and a company operator. Dino will assist the company in helping to identify new opportunities and strategic partnerships in the marketplace. "We are very happy that Nate and Dino have agreed to join our Board of Directors" commented Peter Ozolin, CEO of Manzama. "Between them, they will bring a wealth of knowledge that will benefit our company tremendously as we continue to grow our product, execute on our vision, and serve our clients".

For a bio of each of these individuals, please visit the following reference http://www.manzama.com/about-us.html

 

Manzama Announces First Quarter Results – Tracking Ahead of Plan

April 4th, 2011 – San Francisco, CA -- Manzama Inc. saw several of its initial law firm clients move from pilot programs to paid license agreements in Q1. These firms included, but were not limited to, Perkins Coie, Kelley Drye & Warren LLP, Faegre Benson LLP, Stoel Rives LLP, Allen Matkins LLP, Gibbons P.C., and Armstrong Teasdale LLP. In addition, the Company launched several other pilot programs that have the potential to convert to paid license agreements with firms including Wilson Sonsini, Bryan Cave LLP, Holland Knight LLP, and Seyfarth Shaw LLP. "We are off to a great start in 2011 which we can largely attribute to the growing interest of law firms to better understand how to impact their marketing and business development strategies by harnessing what's transpiring in the public domain and being able to more effectively respond to risks, opportunities, and emerging trends and topics" commented Peter Ozolin, CEO of Manzama. "The rules for information dissemination have changed and are accelerating. The ability to understand what's evolving and transpiring in the public domain real time will be a key component for any law firm to stay ahead of the curve and continue to be informed of emerging issues and trends as related to clients, practice areas, and industries" said Ozolin.

Mark Hinkle, President and COO of Manzama added "It's been a very rewarding experience to work with these law firms as we continue to evolve the product to help meet their practice and business objectives and needs. The firms we are working with are focused on getting to actionable insights and intelligence and we are committed to continuing to improve and expand the product to this end. We will continue to welcome their feedback and input as we evolve the service in the months and years to come" commented Hinkle.

 

Manzama Releases Case Studies Illustrating How Platform is Helping to Drive Business Development and Marketing Efforts of NLJ 250 Law Firms

March 30th, 2011 – San Francisco, CA -- Manzama Inc. today announced the release of two case studies around two of its initial clients, which serve to illustrate the value that the service has provided within these client's organizations. "We are extremely fortunate to have such wonderful partners that are finding value in our product and are interested in sharing their results" commented Mark Hinkle, President & COO of Manzama. The two cases studies, authored in conjunction with Kelley Drye & Warren LLP with headquarters in New York and Perkins Coie LLP with headquarters in Washington, showcase how these firms are using Manzama in their everyday practices to glean actionable intelligence critical to their business and practice objectives. Below are a couple of excerpts from the case studies. To receive the complete case study, please email the company at sales@manzama.com

"Kelley Drye happened to land a new client based on intelligence regarding a pending product safety claim investigation that a partner had gleaned from a newspaper article.  My department created a tracker for the client in Manzama.  A few weeks later, Manzama alerted us of a posting on a plaintiff firm website that was inviting feedback from consumers on their experience with one of the client's product lines.  It was pretty clear that they were preparing for a class-action lawsuit." – Kate Stoddard, Practice Development Manager at Kelley Drye LLP

"One of the platform's great appeals is that it aggregates all the salient information about both clients and competitors in one place," she said.  "I no longer have to do ten different searches to find the intelligence I'm trying to gather.  It's all there in one place, and I can sort and view it according to client, industry group, or even individual attorney.  It's made it much easier to monitor clients on a daily basis—both what's being said about them in the news and what individuals are writing in blogs, on Twitter and in other social media." Elizabeth Bevins, Business Development Manager, Perkins Coie LLP

Established in 2010, Manzama, Inc. is a company founded by lawyers and legal technologists who’ve pioneered the legal industry's first "listening platform". The platform classifies and ranks thousands of legal industry and client industry blogs, news sites, and other social media applications to uncover the most relevant and important information in support of a law firm’s or lawyer’s business development and client strategies. The company’s flagship service, The Manzama Platform, utilizes a proprietary application that enables lawyers and law firms to quickly uncover and act on salient information about their clients, competitors, legal topics, and issues of interest. Manzama counts among its early adopters: Paul Hastings, Seyfarth Shaw, Littler Mendelson, Allen Matkins, Kelley Drye, Perkins Coie, Stoel Rives, and Bryan Cave.

 

Manzama CEO Peter Ozolin selected to moderate panel "The Convergence of Knowledge Management and Business Intelligence" at Legal Marketing Association's National Conference, April 4th – 6th Orlando, FL

March 10th, 2011 – San Francisco, CA -- Manzama's CEO, Peter Ozolin, has been selected to moderate a panel at the Legal Marketing Association’s Annual Conference entitled "The Convergence of Knowledge Management and Business Intelligence". Said Mr. Ozolin, "As content continues to grow exponentially in the public domain and is increasingly merged with proprietary content, a need to effectively harness, manage, and act on this information will gain greater importance. More and more, legal professionals that perform the function of business intelligence and business development are being asked to find actionable insights from a wide array of different sources. Knowledge Management can, and will, play an increasing role in ensuring that these folks are finding the actionable information that they need to achieve their business and practice objectives."

Details for the event can be found here: www.lmaconference.com

Established in 2010, Manzama, Inc. is a company founded by lawyers and legal technologists who’ve pioneered the legal industry's first "listening platform". The platform classifies and ranks thousands of legal industry and client industry blogs, news sites, and other social media applications to uncover the most relevant and important information in support of a law firm’s or lawyer’s business development and client strategies. The company’s flagship service, The Manzama Platform, utilizes a proprietary application that enables lawyers and law firms to quickly uncover and act on salient information about their clients, competitors, legal topics, and issues of interest. Manzama counts among its early adopters: Paul Hastings, Seyfarth Shaw, Littler Mendelson, Allen Matkins, Kelley Drye, Perkins Coie, Stoel Rives, and Bryan Cave.

 

Manzama to Sponsor Law Marketing Association Regional Chapter Luncheon: "Creating A Sales Culture - Best Practices & Trends".

February 14th, 2011 – San Francisco, CA -- Manzama, Inc. will be sponsoring and attending the upcoming regional Legal Marketing Association meeting in Los Angeles on February 17th. "Marketing and Business Development are key groups within law firms that utilize our service. You'll see Manzama continue support LMA events on a number of fronts throughout 2011" commented Peter Ozolin, CEO of Manzama.

Details for the event can be found here: www.legalmarketing.org

Established in 2010, Manzama, Inc. is a company founded by lawyers and legal technologists who’ve pioneered the legal industry's first "listening platform". The platform classifies and ranks thousands of legal industry and client industry blogs, news sites, and other social media applications to uncover the most relevant and important information in support of a law firm’s or lawyer’s business development and client strategies. The company’s flagship service, The Manzama Platform, utilizes a proprietary application that enables lawyers and law firms to quickly uncover and act on salient information about their clients, competitors, legal topics, and issues of interest. Manzama counts among its early adopters: Paul Hastings, Seyfarth Shaw, Littler Mendelson, Allen Matkins, Kelley Drye, Perkins Coie, Stoel Rives, and Bryan Cave.

 

Manzama Begins Solution Based Webinar Series

February 08th, 2011 – San Francisco, CA -- Manzama, Inc. has announced that it will begin its bi-weekly webinar training series for its existing client base. Webinar topics will include both general overviews of the service along with other sessions focused on specific solution based applications of the tool. "Our Webinar Series will be another great resource for us to help our clients understand how to leverage the power of the Manzama Platform in response to their daily business objectives and give them the competitive advantage required in today's marketplace" said Mark Hinkle, Manzama’s President.

Established in 2010, Manzama, Inc. is a company founded by lawyers and legal technologists who’ve pioneered the legal industry's first "listening platform". The platform classifies and ranks thousands of legal industry and client industry blogs, news sites, and other social media applications to uncover the most relevant and important information in support of a law firm’s or lawyer’s business development and client strategies. The company’s flagship service, The Manzama Platform, utilizes a proprietary application that enables lawyers and law firms to quickly uncover and act on salient information about their clients, competitors, legal topics, and issues of interest. Manzama counts among its early adopters: Paul Hastings, Seyfarth Shaw, Littler Mendelson, Allen Matkins, Kelley Drye, Perkins Coie, Stoel Rives, and Bryan Cave.

 

Manzama Partners with FellSoft to integrate content into LexisNexis InterAction.

November 23rd, 2010 – San Francisco, CA -- Manzama, Inc. partners with FellSoft. Manzama Inc. today announced a partnership with FellSoft, a leading provider of integrated solutions for the LexisNexis® InterAction® CRM platform predominant in law firms today. "As Manzama becomes the leading provider in aggregating and analyzing relevant information in the public domain across various social media sources (blogs, twitter, news, LinkedIn), it only makes sense to have this information exposed in other systems that are of importance to the law firm" said Peter Ozolin, the Company’s Chief Executive Officer. The partnership will also allow integration with other systems including portals, intranets and other CRM systems akin to InterAction's. "Fellsoft provides the right expertise and knowledge around how to integrate important content derived from the Manzama platform within the InterAction environment", Ozolin stated.

Fellsoft founder Simon Ellison-Bunce commented "The ultimate aim of CRM for professional services firms is to strengthen and maximize the benefits of the relationships between the firm and their key contacts. This partnership supports that aim by enabling firms to take the highly relevant news content derived from the Manzama platform and access it in context with the other relationship information the firm already has in InterAction, ensuring that users are best placed to take advantage of that content. It's a natural partnership that enables both organizations to focus on their key strengths while delivering maximum benefit to mutual customers".

Established in 2010, Manzama Inc. is a company founded by lawyers and legal technologists who’ve pioneered the legal industry’s first "listening platform". The platform classifies and ranks thousands of legal industry and client industry blogs, news sites, and other social media applications to uncover the most relevant and important information in support of a law firm’s or lawyer’s business development and client strategies. The company’s flagship service, The Manzama Platform, utilizes a proprietary application that enables lawyers and law firms to quickly uncover and act on salient information about their clients, competitors, legal topics, and issues of interest.

Founded in 2009, Fellsoft Limited provides specialist in-depth integration products for the client and relationship data vital to helping legal and professional services strengthen and grow their business. As a Solution Partner for LexisNexis® InterAction®, Fellsoft has unrivalled experience providing integration solutions for InterAction.

 

Manzama Wins Bend Venture Conference -- Oversubscribes to its Series A Round

October 18th, 2010 – San Francisco, CA -- Manzama, Inc. was announced as the winner of the 2010 Bend Venture Conference on Friday October 15th 2010. The Bend Venture Conference is the premier regional event in the Northwest connecting seed and early stage companies with investment opportunities. The conference attracts over 300 of the Pacific Northwest's top entrepreneurs, investors, and business leaders. Manzama was notified several weeks prior to the event that it had been selected to be one of five presenting companies in the competition, with the winning company to receive a $200,000 investment from the Bend Venture LLC. "It's very gratifying to have been selected on several levels; First, that we were able to win a competition in which we were competing against great companies from all over the region; Secondly, that winning this investment actually oversubscribed us to our Series A round; And finally, that we are a local Bend, Oregon company" said the company's CEO, Peter Ozolin.

The format for the event consisted of a ten minute presentation from each of the companies who were chosen as finalists followed by a series of questions from a well established investor panel including Venture Capitalists from the Bay Area and the Northwest (Formative Ventures, Vanguard Ventures, Voyager Capital). "We are very honored and excited to win the Bend Venture Conference. Winning this award is a testament not only to all of our hard work to date, but also serves as a true validation of our idea by the investment community. We are happy about what this win means not only for us, but also for our clients as we continue to work to make Manzama the best information management platform in the legal industry" said Mark Hinkle, Co-founder and COO of Manzama.

Established in 2010, Manzama Inc. is a company founded by lawyers and legal technologists who've pioneered the legal industry's first "listening platform". The platform classifies and ranks thousands of legal industry and client industry blogs, news sites, and other social media applications to uncover the most relevant and important information in support of a law firm's or lawyer's business development and client strategies. The company's flagship service, The Manzama Platform, utilizes a proprietary application that enables lawyers and law firms to quickly uncover and act on salient information about their clients, competitors, legal topics, and issues of interest. Manzama counts among its beta clients Paul Hastings, Seyfarth Shaw, Littler Mendelson, Allen Matkins, Kelley Drye, Perkins Coie, Bryan Cave, Stoel Rives, and O'Melveney Myers.

 

Manzama selected to present at 7th annual Bend Venture Conference with opportunity to compete for $175,000 in investment capital, October 14th, & 15th 2010

September 28th, 2010 – San Francisco, CA -- Manzama, Inc. has been notified that it was one of five (5) companies selected to compete for an investment of $175,000, awarded to the winning company at this year’s Bend Venture Conference. The event will take place on October 14th & 15th in Bend, OR.

"We are thrilled that the selection committee sees the potential in our business" says Peter J. Ozolin the company’s Chief Executive Officer. "Being selected as a presenting company at the conference by the BVC Selection Committee serves as validation of the opportunity we have in front of us. The Bend Venture Conference will be a great opportunity to introduce our company to the broader investment community and we look forward to presenting our story."

Established in 2010, Manzama Inc. is a company founded by lawyers and legal technologists who’ve pioneered the legal industry’s first "listening platform". The platform classifies and ranks thousands of legal industry and client industry blogs, news sites, and other social media applications to uncover the most relevant and important information in support of a law firm’s or lawyer’s business development and client strategies. The company’s flagship service, The Manzama Platform, utilizes a proprietary application that enables lawyers and law firms to quickly uncover and act on salient information about their clients, competitors, legal topics, and issues of interest. Manzama counts among its beta clients Paul Hastings, Seyfarth Shaw, Littler Mendelson, Allen Matkins, Kelley Drye, Perkins Coie, Stoel Rives, and O’Melveney Meyers.

 

Manzama Announces Official Launch at Law Marketing Partner Forum, January 19th – 21st 2011

September 27th, 2010 – San Francisco, CA -- Manzama, Inc. has announced that it will officially unveil its solution, the Manzama Platform, at the Law Marketing Partner’s Forum in Scottsdale, AZ on January 19-21, 2011. The Company’s executives will be in attendance to introduce the first listening platform designed specifically for the legal industry.

"The Marketing Partners Forum will be an ideal event for Manzama to unveil its service," says Mark Hinkle the company’s Chief Operating Officer. "Though the service will have been in use by our beta clients for several months by the time the conference arrives, we wanted a well respected and attended event to be able to officially showcase the Manzama Platform. We’re thrilled to be a sponsor of the conference and are very excited to have several of our beta clients presenting on various panels discussing the importance of social media and information management for legal professionals in the world today."

Established in 2010, Manzama Inc. is a company founded by lawyers and legal technologists who’ve pioneered the legal industry’s first "listening platform". The platform classifies and ranks thousands of legal industry and client industry blogs, news sites, and other social media applications to uncover the most relevant and important information in support of a law firm’s or lawyer’s business development and client strategies. The company’s flagship service, The Manzama Platform, utilizes a proprietary application that enables lawyers and law firms to quickly uncover and act on salient information about their clients, competitors, legal topics, and issues of interest. Manzama counts among its beta clients Paul Hastings, Seyfarth Shaw, Littler Mendelson, Allen Matkins, Kelley Drye, Perkins Coie, Stoel Rives, and O’Melveney Meyers.




 

Manzama Begins Launch of Early Adopters, Including Several AMLAW 100 Firms

September 24th, 2010 – San Francisco, CA -- Manzama, Inc. has announced the collection of law firms that have signed on as beta clients to pilot the company’s revolutionary listening platform.

"As we roll out a completely new product concept, we feel very fortunate to have so many well respected firms who have expressed interest in the Manzama Platform," said Peter Ozolin, the company’s Chief Executive Officer. "Firms are turning to our solution because they believe it will help them locate relevant and actionable information from disparate social media and content sources in the public domain. They seem to be aligned with our objective – to help legal professionals obtain the right data from the public domain quickly, whatever their immediate challenge or need might be-- and stay abreast of developments, risks, and opportunities as they pertain to the firm, their practice, and their clients".

Manzama currently has a sixty (60) day backlog for their service. Starting in October, the company will be rolling out a client list including Stoel Rives, Perkins Coie, Kelley Drye, Paul Hastings, Allen Matkins and Littler Mendelson among others. Ozolin states, "Our smallest partner firm has over 250 lawyers and our larger firms exceed 1,000 lawyers with multiple offices worldwide".

Established in 2010, Manzama Inc. is a company founded by lawyers and legal technologists who’ve pioneered the legal industry’s first "listening platform". The platform classifies and ranks thousands of legal industry and client industry blogs, news sites, and other social media applications to uncover the most relevant and important information in support of a law firm’s or lawyer’s business development and client strategies. The company’s flagship service, The Manzama Platform, utilizes a proprietary application that enables lawyers and law firms to quickly uncover and act on salient information about their clients, competitors, legal topics, and issues of interest. Manzama counts among its beta clients Paul Hastings, Seyfarth Shaw, Littler Mendelson, Allen Matkins, Kelley Drye, Perkins Coie, Stoel Rives, and O’Melveney Meyers.




 

Manzama Launches Legal Profession’s First Listening Platform

September 15th, 2010 – San Francisco, CA-- Manzama, Inc. today announced the release of the legal profession’s first "Listening Platform." The Manzama Platform was designed to uncover and filter information in the public domain (blogs, various news sources, and social media platforms) critical to the business and marketing objectives of lawyers and law firms. Through the use of the Manzama application, lawyers and law firms are now able to more efficiently and effectively uncover relevant information about existing clients, prospective clients, competitors, risks and a myriad of other legal issues and trends. "It’s really a very basic proposition that’s become very challenging to accomplish with the massive amount of information out there today" said Peter Ozolin, Manzama’s Chief Executive Officer. "The Manzama solution provides structure to unstructured data, creating a platform for accessing information that lawyers and business development and knowledge professionals are able to leverage to more effectively manage their marketing and client development strategies."

Listening Platforms, as summarized by a recent Forrester Wave Report, will increasingly become more important tools to manage and act on information in the public domain:

"Businesses have new opportunities to improve their strategies through Social Intelligence — the concept of informing marketing and business decisions with insights found in social media data. Social Intelligence is not possible without a technology platform: As more businesses build out their strategies, listening platforms — technology and analytics infrastructures that mine and analyze social media to deliver insight — become essential tools within the enterprise."

"Our goal is to shift the paradigm with respect to how legal professionals search and find the relevant information critical to the success of their practice" said Mark Hinkle, the company’s Co-founder and Chief Operating Officer. "We want to make the exercise of information retrieval more efficient and less taxing. Whereas our partners used to have to go out and manually search for the data important to their business objectives and marketing strategies, the information will now find them."



"In professional services, our network is our market. Working with Manzama, we have been one of the first firms to understand – and respond to – our reputation and opportunities within those specific networks critical to our sustained success."
Kevin McMurdo, Chief Marketing Officer--Perkins Coie

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